As of late...

Hello world!

It's been a while since my last update, so it's probably time to dust off the blogging cobwebs and explain what I've been up to;

A large portion the beginning of my 2011 was taken up with preparations for this year's ITCA 2011 in Nice, where professionals from the on-board service industry demonstrated their latest and greatest product innovations for use in air, rail and sea travel. These ranged from Asiana Airlines' smile-inducing child hospitality programme, to DHL's technologically advanced asset tracking system. One of the key attractions of ITCA is The Mercurys; an awards ceremony that celebrates the work of the best and most pro-active companies in the industry. Fledgling and well-established companies compete against each-other for one of what is regarded as the most prestigious awards in travel catering.


This year marked the election of a new Mercury Chairman, and with that, a re-branding of the awards ceremony. After much reserach, several different concepts and some failed experiments, I settled upon the design that you see above - an animation that uses a combination of Maxon's Cinema 4D and composite effects in Apple's Final Cut Pro.
In addition to this brand identity, each category required its own introduction and video of contestants. None of the entrants were allowed to know who they were competing with until the show itself, although the video slideshow of entrants that rolled continuously over the three days prior to the big event demonstrated the wide range of entrants.


Another project of mine was a glamorous PowerPoint presentation, produced for Renegade Media's seeding proposal to BMW Mini, for their distribution of online content, comprising of a series of graphical explanations of their methods and key offerings. Renegade were so impressed by format of the presentation, that I was then asked to create a series of templates and slide masters so that they could easily replicate the presentation, adjusting the content to suit the circumstances of different clients, whilst still maintaining the animation-rich content.

Whilst I've never sold myself as a PowerPoint programmer, I'm extremely familiar with the software, and have now prepared (and operated) many presentations with Blue Sky Event and Media for such clients as Astra Tech, DEFRA and ITCA.