So It's Come to This

...Well, to be honest, maybe that's a bit dramatic. All I'd like to say is that I've begun a rather fascinating transition into Avid. I say 'transition' because, to all extents and purposes, I believe it's safe to say that Final Cut Studio is soon to be dead within the film and TV industry. Those companies that are still clinging onto Final Cut Pro 7 are either having to roll back their new machines to the fading world of OS X Snow Leopard, or embrace change, and I've not heard of anyone jumping to Final Cut Pro X... Sorry about that Apple. That's not to say that there isn't a place for Final Cut Pro X - there's really nothing stopping Apple from polishing it into the jewel that Final Cut Pro 7 developed into, but for the moment everyone's looking to either Avid or Adobe for professional media creation. I have mixed feelings about Avid Media Composer 6. After a week of hard-learning with it, it doesn't seem to present itself as modern or intuitive, but what I am painfully aware of is that it is a powerful and expandable tool, especially when you break into Unity and ISIS systems (if you've got the money). For now, watch this space, and I'll have a more detailed update of what's new in my life shortly.